Mubert AI serves as a limitless source of music co-created by humans and AI. Often described as “Google for music creation” it offers its users six products for different segments of customers: content creators of any kind, brands, artists.
2021 was a successful year for the Mubert music ecosystem, taking the brand to the next level. Kicking off the year, the team underwent a global transformation. Hiring C-level managers such as the CMO and CPO were significant steps. These moves aimed to improve the app’s workflow and polish its structure.
As a result of the changes, Mubert AI dropped a line of new products, one of which is Render, which generated over twenty thousand users since its launch in Summer 2021. Mubert Render received Product of the Day and Product of the Week on Product Hunt on the 1st of September 2021, it was also a Trending Startup on BetaPage and Betalist.
Implementing new features and simplifying the process of creating new music with the help of AI allowed Mubert’s users to generate over 21 million tracks on the platform and stream over 62 million minutes of music. The Mubert app has over 2 million downloads so far.
Mubert AI B2B Partnerships
In 2021, Mubert AI collaborated with well-known brands such as Restream, Sensorium, Banuba, and Depositphotos, to name a few. In December, following a partnership with Sensorium Galaxy, Mubert and virtual DJ Kàra Màr released an album titled “Anthropic Principle”. This album featured eight AI-generated techno tracks. Inspired by the success of this LP, Mubert plans to release an album titled “Infinite Limits” in 2022. This upcoming album will be a collaboration with 27 artists from different genres. The collection will be available on Bandcamp.
As a result of increased international recognition and fanbase expansion, Mubert gained exposure. Approximately 600 mass media publications featured it. These publications came from countries like the USA, Italy, Sweden, Spain, France, China, Japan, Malaysia, and the UK.
Mubert’s team is currently developing a new section on Mubert Render named Marketplace. Here, users and independent artists will be able to monetize their work. More details regarding this new feature will be released soon. In 2022, Mubert is planning on launching other new features that will improve the quality of the platform and give users even more control over their AI generated music.
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